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Nonprofit Marketing Xiao Faria da cunha Nonprofit Marketing Xiao Faria da cunha

The 4P Strategy For Nonprofit Marketing

As the pandemic lingers into giving seasons, nonprofit organizations must revisit their marketing strategies to adapt to newly digitalized consumer behaviors. The hope for nonprofit organizations are not forgivable loans, but directly engaging with the right audience to raise funds to help them survive this harsh winter.

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Xiao Faria da cunha Xiao Faria da cunha

Multi-Lingual Marketing Campaigns Pivot During COVID-19

Traditionally, immigration communities rely on a powerful sense of belonging and seclusion. Therefore, how to directly engage communities with a foreign background has always been a significant challenge for marketers working in regions with a broader immigration population.

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