Starlight Initiative

A one-of-a-kind marketing education program tailored for small businesses, entrepreneurs, and people new to the marketing world.

We are not…

  • A $29.99 guru course

  • A Bootcamp that will land you a job

  • A spam machine

We are…

  • a nerdy group who truly loves marketing

  • a business that wants to give back to the community

Our Mission

To make knowledge accessible to small business owners at low to zero cost.

We are sick of people scamming others under the name of digital marketing. we are tired of seeing gurus and ninjas and witches profiting off someone’s entrepreneurial dream. The Starlight Initiative is here to help you unleash your full potential as a small business owner, not only from the marketing perspective but also in terms of mindset and network.

When we first started, we were scrambling. We knew about marketing, but we didn’t know much about how to make it work with sales and business development. We made quite a few expensive mistakes. While we were lucky enough to have people who generously helped us through our hardships, we wished there was guidance that went beyond “business proposal templates“ and “three things you need to know about networking.”

And that’s when the initial idea of the Starlight Initiative came into place. The name of our company is the brightest young star clusters in the universe. We sincerely believe every entrepreneur is a bright star ready to shine.

And this program is here to help you shine like the superstar you are.

A Message from US to YOU

Did you wish there is a more effective way to learn digital marketing, sales, business development, and everything else you’d need to start off your entrepreneurship journey right? We did.

Affiliations*

*Affiliations are organizations we closely collaborate with and/or a member of. None of these organizations have any sponsorship relationship with Westerlund, Co, or any of our programs.

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Gain Access To…

 

Exclusive Resources

Besides our open learning center full of solid advice, you also gain access to eBooks, case studies, and analysis reports that usually require a subscription to download!

Workshops & Webinars

Gain access to exclusive workshops and webinars! We will teach you to do digital marketing, networking and building a community, sales and business development, and many other things.

Community & Networking

Join our Facebook Community. We have mentors, collaborators, connectors… You will also gain premium early-bird access to our networking events.

Get Featured!

Do you have a good story to share? We will feature you on our YouTube channel, social media accounts, and monthly newsletters. After all, we are here to celebrate your growth.